2022 OKR Playbook for SaaS

Andy Grove, the renowned Silicon Valley executive is credited for promoting the importance of Objectives and Key Results (OKRs) at Intel. Too often he witnessed great teams struggle unnecessarily when business objectives and expected results were not clearly set. It is widely believed that his insistence on setting OKRs not only helped Intel become a global leader in microprocessing, its success as a reliable methodology has made it SOP at such tech giants as Amazon, Facebook and Google.

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